Course Description:
The first part of the program provides high-level digital marketing theory, with practical suggestions for its
consistent implementation. You will examine the modern consumer and discover how to capture and
convert these prospects into clients. You will dive into an overall online marketing strategy that includes
how to use content to engage consumers.
Using the concept of the Hub and Spokes online marketing model, you will learn how to optimize your
primary web-based presence (your hub) and align your other online marketing activities (your spokes) to
connect with modern consumers and convert them into clients.
Course Description:
This course is designed to prepare students for entry into the commercial real estate field by exposing them to the fundamentals of commercial real estate leasing, property development, and appraisal valuation methods. Students in this course will develop a comprehensive understanding of the CMA process and the various due diligence elements associated with representing commercial clients.
Contact the Tour Coordinator for more information: